I cut my teeth on adventure.

In my parent’s house, there was no avoiding it. I grew up speaking Spanish, although I am Indian/Persian, was eating Dim Sum from the moment I could chew, and had no say when my parents decided to pack my sisters and me up in our family van to go cross-country...twice.

Adventure, for me, isn't necessarily being in the wilderness and roughing it. Adventure is a journey that allows you to see the world differently, do what you never expected, and meet some amazing people along the way. That is why it informs my work.

My experiences in traveling around the world and in advertising have given me the skills to understand and share deep layers of a brand's language, culture, and design. More importantly, it has taught me the joy of continuous learning.

In more recent days, I am a copywriter at Media.Monks, where I help guide clients through the crazy world of social media. I also am a Cannes Lions Creative Academy 2023 graduate.

In my spare time, you can catch me pondering the role creatives play in finding solutions to climate change, sipping on a tequila soda at happy hour, or finding a new restaurant to try. (Super adventurous eater.)

AWARDS:

NextUp.Monks - Gold (Innovation Category)/Overall Winner

FEATURES:

AdWeek

Little Black Book


 

INFLUENCES & INSPIRATIONS

 

ERIKO HORIKI

The person who inspired me to become a creative. Her works with Japanese mulberry paper, washi, is the best example of how design can touch all aspects of our lives. Her personal story is a testament to follow your passions, regardless of the obstacles in your way.

SOFIA COPPOLA

While best know for Lost in Translation, her works that inspire me the most are the commercials she’s directed.

TASOGARE SEIBEI

(THE TWILIGHT SAMURAI)

A film about a humble samurai who years for nothing more than to enjoy his life with his two young daughters and to love his childhood sweetheart. The colors of this film are what make it one of my favorites.

SELENA

‘Nuff said.

MUGHAL-E-AZAM

The epic Bollywood film that can never be recreated. The story of a courtesan in love with a prince, and the objection of their love by his father. With songs sung in classical Urdu language, the gorgeous words are pleasing to the ear. The acting is sublime. The set design is incomparable.

HENRI CARTIER-BRESSON

“The Decisive Moment” is exactly what I aim for my photography to be. Small moments in time captured by the camera that cannot be recreated.

NADOYAMA AIJUN

An Okinawan painter. His works are centered around women who are wistful and nostalgic for a long gone past.

 
 

LET’S GRAB A DRINK.

I know a ton of great places.